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Negotiate as if Your Life Depended on It—Because It Does

The call finally comes. A customer wants to talk about potential business. But before you jump in and offer your right arm, take a deep breath and remember that small businesses live and die by how well they negotiate their business contracts. Consider the following seven effective negotiation tactics.

1. Know What You Want

How to Stay Focused When You Work Online

You work in the online world -- maybe it's in high tech or some socially-driven business model. You're trying to concentrate on some tricky code or a new twist on a social marketing campaign. But then ... it happens. Your mind wanders and starts to wonder how your score on, the social network influencer site, is running -- oh no, it's down a point!

Quick, find some interesting links, fire up Twitter, and start sending out tweets. For good measure, scroll down to see what people have been saying and respond to a few, adding a retweet here and there.

Efficient vs. Effective

“Efficiency is doing things right; effectiveness is doing the right things.”  -- Peter F. Drucker

At first glance, the quote looks like it’s right out of a fortune cookie instead of being an insight from one of the most influential business minds of the 20th century.  A simple flip of two words, but also the differentiating factor between good and great.  So then; is it better to be efficient, or effective?

Efficient vs. Effective

Oooops. Wrong Quote

Does this sound familiar? You prepare a quote, hit send, and wait for the call. When the client does contact you ready to jump on-board, you're elated -- until you look at the quote and see that you listed a less expensive product than you're both talking about. Now what?

Mistakes happen. But incorrect quoting is a mistake that can cost you big -- or at the very least create a sticky public relations predicament.

What gets your attention?

Do you love to dream up great ideas for marketing your business, attracting new clients or adding new services? Do these dreams keep getting put on the back burner because you're too busy with the day-to-day tasks that take up so much of your attention? If so, you're certainly not alone.

3 tips for successful negotiation

Successful negotiation is an art form that takes knowledge and practice. Here are a few of our best tips for getting to "yes" with your potential clients.

1. Identify Key Stakeholders


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